Free Magazine: Tips for Choosing B2B Lead Generation Vendors for White Paper and Content Distribution
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In this brief paper, @@pubname@@, NetLine uncovers what every marketing professional should be aware of when selecting a content provider for online content syndication. NetLine evaluated a variety of providers and their processes and has provided some tips and recommendations to keep in mind in some key areas, including:
- Network power in industries and audiences
- Standard vs. custom process
- Program success management
- Lead minimums and guarantees
- Program features, flexibility, geographic preference
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